|
Post by account_disabled on Jan 4, 2024 16:40:49 GMT 12
Integrate other essential metrics for the elefant.ro brand such as increasing the visibility of the brand and increasing user interaction with the brand. Therefore the main strategic direction which from our analyses had a real potential to align us with the proposed objectives was the optimization of the targeting process. and its diversity the challenge we faced right from the beginning was to integrate into the promotion plan the product categories with the highest level of interest both for elefant. Ad for the potential clients but also the management of campaigns Email Marketing List in real time to constantly adapt the promotion strategy. Fortunately we enjoyed permanent support from our partners through daily availability and permanent communication on the dedicated dialogue channels established at the beginning of the collaboration. Our approach was different from the beginning and it is important to mention here the fact that although we analyzed in detail the history of the campaigns created in the past on the Google Ads account of elefan. We considered that an adoption of the strategies implemented in the past does not it will give us real chances to effectively align ourselves with the new strategic direction. As a result the campaign history that we found on the account was not the basis of the proposed new marketing strategy. Instead we decided to materialize the new strategic.
|
|